Our team are all members of Service Clubs, some for over 20 years. Like all Service Clubs, we were looking for new and creative ways to raise funds for our charitable projects. Living in Fort Collins, Colorado, the Napa Valley for micro breweries, we hit upon the idea of starting the Fort Collins Ale Trail. An Ale Trail is a cool way to track your progress as you visit all the breweries in an area.
Being hip Service Club members, we decided to use a smartphone app for the trail. The Fort Collins Ale Trail is available for all Apple and Android phones and provides you with brewery information, maps and special discounts (2-for-1 beers) at each brewery. And you win cool bottle openers and beer glasses if you visit all the breweries. The breweries provide the discounts for charity and we charge $20 for people to use the app. All the net proceeds after paying for our costs are donated to charities chosen by our Service Club and voted on by the users of the Trail.
This has been such a success, we have packaged up all our tools, smartphone app and knowledge into the Donor Trail Platform. Now your Club can create your own Trail. The Trail concept can be applied to a wide variety of businesses, including breweries, wineries, restaurants, distilleries, brewpubs and coffee shops. We invite you to get on the Trail to Live Locally and Impact Globally™!